ISLAMABAD Dec 29 (APP): Secretary Information, Broadcasting and National Heritage Saba Mohsin Tuesday appreciated measures taken by Associated Press of Pakistan management to set the organization on modern lines and making it professionally strong.
Chairing the Board of Directors meeting, the Secretary commended the efforts of APPC Managing Director Masood Malik and his team including Executive Director Sohail Ali Khan and Directors in equipping the organization and infusing it with the professional zeal for meeting the new era challenges.
“It is commendable that APPC’s performance is recording improvement and is being set on modern lines,” she remarked and assured all out support to the management measures for making the organization professionally sound and economically vibrant.
The Board meeting was attended by Principal Information Officer Rao Tahseen Ali Khan, Managing Director APPC Masood Malik, Secretary of the Board Executive Director APPC Sohail Ali Khan, Financial Advisor Hussain Mirza Mughal, Deputy Financial Advisor Iftikhar Ahmed Janjua, Prof Dr Nosheena Saleem Chairperson Mass Communication Department University of the Punjab and Shoaib Bhutta.
The Secretary Information remarked that in this age of competition, it was necessary that APP takes all measures to cope with the requirements of the subscribers as well as to compete with other media organizations, local and international.
“I see a broader role for APP in days to come and hope, its professionals were fully capable to meet the challenge of competitiveness.”
She also appreciated the efforts of the management for promoting corporate culture in the organization and efforts for the welfare of the employees and enhancing their capacity, enabling them to excel in their respective fields.
Members of the Board also appreciated performance of APPC and assured their support to cater for the needs of the employees by addressing financial problems of the organization.
The Board meeting accorded approval to revise the APP’s scales in line with the government announcement in annual national budget for year 2015-16, besides other initiatives for betterment of the organization and its employees.
The Secretary advised the APP Management to prepare the case for implementation of the decisions made at the Board meeting so an earlier disbursement of funds could be ensured for payment to its employees.