Youth urged to acquire digital skills for future success

PESHAWAR, Jul 06 (APP):A two-day digital marketing workshop will be held in Battagram on July 8 and 9, 2026, as part of a broader initiative to promote technical and digital skills among young people, following an announcement made during the 8th Metrix Pakistan Youth Summit. The workshop will take place at Hazara University Battagram Campus and is being organised by the District Youth Office Battagram in collaboration with RankingGrow and …

PESHAWAR, Jul 06 (APP):A two-day digital marketing workshop will be held in Battagram on July 8 and 9, 2026, as part of a broader initiative to promote technical and digital skills among young people, following an announcement made during the 8th Metrix Pakistan Youth Summit.
The workshop will take place at Hazara University Battagram Campus and is being organised by the District Youth Office Battagram in collaboration with RankingGrow and Metrix Pakistan.
According to organisers, the training programme is the first initiative to be launched in Battagram under commitments announced during the 8th Metrix Pakistan Youth Summit, where a series of technical skills development activities for the district’s youth were unveiled.
The initiative is aimed at expanding access to practical, market-oriented training and creating new opportunities for young people in the digital economy.
The programme is being conducted under the vision of Taj Muhammad Khan Tarand, Advisor to the Chief Minister of Khyber Pakhtunkhwa on Youth Affairs and Sports, who has consistently advocated for equipping young people with modern technical skills.
“Youth must embrace technical skills to remain competitive in today’s rapidly changing world. Digital knowledge and innovation have become essential tools for employment, entrepreneurship and sustainable economic growth,” Mr Tarand said.
The workshop will provide practical training in digital marketing, search engine optimisation (SEO), social media marketing, content strategy, personal branding, artificial intelligence (AI) tools, and freelancing.
Organisers say the programme has been designed to equip participants with skills that can be directly applied in professional careers, online businesses and the freelance marketplace.
The training sessions will be led by Ammad Ali, Chief Executive Officer of RankingGrow, who will personally conduct the two-day workshop.
Drawing on his experience as a digital entrepreneur and trainer, he will deliver hands-on sessions covering current industry practices, digital business strategies and emerging opportunities in the online economy.
Officials from the District Youth Office said the initiative reflects ongoing efforts to strengthen youth development through practical skills and digital education.
They added that similar programmes are expected to be organised in the future to expand learning opportunities for young people across the region.
Students, graduates, freelancers and aspiring entrepreneurs from Battagram and neighbouring areas have been invited to participate in the workshop. The sessions will run from 9:00am to 12:00pm on both days, and participation will be free of charge.
What to read next...