LAHORE, Jun 28 (APP):Convener of the Federation of Pakistan Chambers of Commerce and Industry (FPCCI) Regional Committee on Food Shahid Imran has said Chinese importers were showing keen interest in purchasing high-quality Pakistani snacks that meet international food safety and quality standards. According to a message received here on Sunday from a China-Pak food delegation from South Punjab, currently visiting China at the invitation of Chinese importers to explore export …
Pakistani snacks gaining popularity in Chinese market: Shahid Imran
LAHORE, Jun 28 (APP):Convener of the Federation of Pakistan Chambers of Commerce and Industry (FPCCI) Regional Committee on Food Shahid Imran has said Chinese importers were showing keen interest in purchasing high-quality Pakistani snacks that meet international food safety and quality standards.
According to a message received here on Sunday from a China-Pak food delegation from South Punjab, currently visiting China at the invitation of Chinese importers to explore export opportunities and forge joint ventures in food production, he said Pakistani snack products, particularly those manufactured by Zia Snacks, were receiving an encouraging response in the Chinese market owing to their superior quality, taste and flavour.
Shahid Imran said Pakistan’s food processing industry had made significant progress in producing a wide range of premium snack products, including potato chips, corn snacks, biscuits, confectionery and traditional savoury items, all of which possess strong export potential in China.
He expressed the hope that with effective government support, improved logistics and strict compliance with international quality standards, Pakistan’s snack industry could substantially enhance its exports to China, earn valuable foreign exchange, create employment opportunities and strengthen the country’s food export sector.
He said China’s vast consumer market presented a golden opportunity for Pakistani food manufacturers to diversify exports and further strengthen bilateral trade under the framework of the China-Pakistan Economic Corridor (CPEC).
The FPCCI convener urged local manufacturers to focus on obtaining and maintaining international certifications, adopting modern packaging, offering competitive pricing and ensuring consistent product quality to meet the preferences of Chinese consumers.
He added that the growing demand for halal and hygienically processed food products in China offered an additional advantage for Pakistani exporters and stressed the need for greater collaboration between Pakistani food companies and Chinese distributors through trade exhibitions, business-to-business meetings and joint ventures.
According to a message received here on Sunday from a China-Pak food delegation from South Punjab, currently visiting China at the invitation of Chinese importers to explore export opportunities and forge joint ventures in food production, he said Pakistani snack products, particularly those manufactured by Zia Snacks, were receiving an encouraging response in the Chinese market owing to their superior quality, taste and flavour.
Shahid Imran said Pakistan’s food processing industry had made significant progress in producing a wide range of premium snack products, including potato chips, corn snacks, biscuits, confectionery and traditional savoury items, all of which possess strong export potential in China.
He expressed the hope that with effective government support, improved logistics and strict compliance with international quality standards, Pakistan’s snack industry could substantially enhance its exports to China, earn valuable foreign exchange, create employment opportunities and strengthen the country’s food export sector.
He said China’s vast consumer market presented a golden opportunity for Pakistani food manufacturers to diversify exports and further strengthen bilateral trade under the framework of the China-Pakistan Economic Corridor (CPEC).
The FPCCI convener urged local manufacturers to focus on obtaining and maintaining international certifications, adopting modern packaging, offering competitive pricing and ensuring consistent product quality to meet the preferences of Chinese consumers.
He added that the growing demand for halal and hygienically processed food products in China offered an additional advantage for Pakistani exporters and stressed the need for greater collaboration between Pakistani food companies and Chinese distributors through trade exhibitions, business-to-business meetings and joint ventures.
