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SUKKUR, Jul 10 (APP):Shah Abdul Latif University (SALU) Vice Chancellor, Professor Dr. Yousuf Khushk on Thursday has emphasized the need for innovative strategies to promote Pakistan’s dates industry globally. He suggested leveraging digital marketing, social media, and student projects to showcase Pakistani dates worldwide.
Dr. Khushk highlighted the industry’s potential to boost foreign exchange earnings and create employment opportunities. He proposed collaborations between academia and industry, student internships, and exploring alternative sales methods and packaging.
The initiative aims to position Pakistan as a key player in the global dates market and contribute to national economic growth.