ISLAMABAD, Mar 19 (APP):For promotion of the country’s multi-façade tourism, the government was planning to launch a massive campaign to sensitize the world about the mesmerizing and scenic beauty of Pakistan by engaging the overseas youth in this process.
This was revealed by Special Assistant to Prime Minister on Overseas Pakistanis and Chairman National Tourism Coordination Board Zulfikar Bukhari during a ‘Tourism Dialogue’ held here Tuesday.
“Overseas Youth is our true ambassador”, Zulfikar Bukhari remarked.
He also urged the overseas Pakistanis to inform the foreigners about the tourism potential of the country, adding the government’s prime focus was to develop the infrastructure to ensure the access to the tourist spots.
He said the newly established tourism board would devise a national level policy and share it with the provinces to boost the tourism industry.
Zulfikar hoped that the board would help strengthen the coordination among every stakeholder.
He said the provinces would identify the tourist spots and the board would facilitate them in developing infrastructure.