ISLAMABAD, May 26 (APP): National Institute of Folk and Traditional Heritage, Lok Virsa has produced and compiled a set of fity one cultural documentaries and three thousands hours audio recordings.
Virsa Media Center undertakes recordings to focus on traditional music and cultural heritage, an official of Lok Virsa told APP. He said that Lok Virsa is one of the largest publishers of the traditional music and culture.
He said that it has helped edit, compile and produce a set of fifty one cultural documentaries and three thousand hours of audio recordings.
He said that a professional state-of-the-art studio is operational and so are the mobile units which are well-equipped to capture/record event in any part of the country.
“CDs, VCDs and DVDs produced by Lok Virsa are available in the market,” he added.
He said that a professional video studio has been established by the center at Islamabad, adding that the equipped mobile units of the center can reach any part of the country to capture an event.
He said that the center offers professional documentaries and video programs to television networks, universities and other institutions on rental as well as on sale basis, adding that it also markets its productions on CDs and DVDs for home consumption.
He said that it conducts and commissions research in all sub-fields of folk and traditional heritage like oral traditions (folk songs, romantic folktales, nursery rhymes; etc), children games, celebrations at birth and weddings and others.
The Publishing house aims to make regional folk literature available in the national language to promote greater understanding and closer fraternity amongst Pakistanis and to make cultural literature available to schools, colleges, universities and social scientists, he added.