NEW YORK, May 9 (APP): New Yorkers experienced at first hand the
celebrated Lahore Literary Festival (LLF) featuring lively discussions on a variety of subjects and showcasing Pakistan’s cultural mosaic of music, art, film-making and literature that kept the audience engrossed for more than seven hours in a packed hall of Asia Society.
“LLF is the most effective use of soft power, “Kati Marton, an award-winning American author and journalist remarked, while assessing the impact left behind by the festival, the first time a Pakistani literary festival has taken place abroad on Sunday.
She added that the 4-year-old festival, provided the people in this
creative city an opportunity to explore the cultural advancement in Pakistan.